Published Papers:
- The Emergence of Opinion Leaders in Online Review Communities
Management Science.
(with: Yingda Lu, Param Singh)
- Estimating CLV Using Aggregated Data: The Tuscan Lifestyles Case Revisited
Journal of Interactive Marketing, Forthcoming.
(with: Peter Fader, Hardie Bruce)
- Query-Driven Conceptual Browsing: A Semi-Automated Approach for Building and Exploring Concepts on the Web
Proceedings of WITS 2005, 2005; 117-122.
(with: Balaji Padmanabhan)
Working Papers:
- The Pursuit of Retailing Dominance: Market Dominance, Channel Dominance, or Both
July, 2010.
(with: Stephen Hoch, Jun Zhang)
- Can We All Get Along -- Incentive Contracts to Bridge the Marketing and Operations Divide
July, 2010.
(with: Serguei Netessine, Jun Zhang)
- Customer-Base Analysis Using Repeated Cross-Sectional Summary (RCSS) Data
July, 2010.
(with: Peter Fader, Bruce Hardie)
- Firm Strategies in the Mid Tail of Platform-Based Retailing
July, 2010.
(with: Bao-Jun Jiang, Kannan Srinivasan)
- A Position Paradox in Sponsored Search Auctions
July, 2010.
(with: Liye Ma, Young-Hoon Park, Kannan Srinivasan)
- The Impact of One-Stop Shopping on Competitive Store Brand Strategy
July, 2010.
(with: T. Geylani, Jun Zhang)
- The Impact of "One-Stop Shopping" on Competitive Store Brand Strategy
July, 2010.
(with: T. Geylani, Jun Zhang)
- The Impact of "One-Stop Shoppers" on Competitive Store Brand Strategy
July, 2010.
(with: T. Geylani, Jun Zhang)
- Cross-Market Discounts
July, 2010.
(with: Marcel Goic, Kannan Srinivasan)
- Customer-Base Analysis Using Repeated Cross-Sectional Summary (RCSS) Data
July, 2008.
(with: Peter Fader, Hardie Bruce)
- Store-within-a-Store
July, 2008.
(with: Z. John Zhang)
- Revenue Management with Strategic Customers: Last-Minute Selling and Opaque Selling
July, 2008.
(with: Serguei Netessine, Senthil Veeraraghavan)
- Can We All Get Along? Incentive Contracts to Bridge the Marketing and Operations Divide
July, 2008.
(with: Serguei Netessine, Z. John Zhang)
- New Perspectives on Customer "Death" Using a Generalization of the Pareto/NBD Model
July, 2008.
(with: Peter Fader, Hardie Bruce)
- The Pursuit of Retailing Dominance: Market Dominance, Channel Dominance, or Both?
July, 2008.
(with: Stephen Hoch, Z. John Zhang)
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