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Carnegie Mellon: Tepper School of Business
Strategic Uses of Information Technology
This course focuses on how Information Technology can be used to create value or obtain a competitive advantage providing an overview of fundamental strategy frameworks underlying technologies and recent industry trends. The goal is to understand how Information Technology enables new strategies and how existing strategies adapt to innovations in IT.
The topics cover the effect of Information Technology on information flows within and across companies how IT transforms business functions such as operations logistics marketing and payment systems how IT enables new business models and the impact of electronic business on established industries and companies.
The course is designed for students from diverse non-technical backgrounds. At the end of the course students are expected to have an understanding of how to strategically use Information Technology and to identify and critically evaluate important changes and opportunities IT creates along the value chain.
This is a predominantly case-driven course using newly developed cases covering companies from around the globe. (11/08)
Carnegie Mellon University
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