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Description:
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Technology Commercialization and Business Development Strategy is offered in two minis at the Tepper School of Business. The first mini (45-880) is entitled “Technology and Business Development,” and the second mini (45-888) is entitled “Commercialization Workshop.” 45-880 is a prerequisite for 45-888. The course sequence is targeted at entrepreneurs and innovators who are interested in introducing innovations to the marketplace through start-up, emerging and established organizations. Class participants will learn how to evaluate, develop and “pitch” their opportunities and teams to investors and corporate executives in order to successfully acquire the resources necessary for market entry. Technology and Business Development (45-880) focuses on commercialization of disruptive technologies and on the development of appropriate business models and market strategies required to successfully introduce these technologies to the market, gain growth and capture dominant market positions. Commercialization Workshop (45-888) focuses on the work of student teams to develop strategic commercialization plans (content from 45-880) for specific projects generated by them or provided by the faculty. (Rev. 10/08)
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